ABC Leasing are a team of
car leasing specialists based in South Wales. They provide vehicles for personal use as well as for professional purposes, and they pride themselves on providing great customer service and making the leasing process as fast and as hassle-free as possible for their customers.
One of ABC's main aims is to provide a straightforward and transparent service, making it easy to apply for a lease and to find the information needed to make an informed decision. With this in mind, they became concerned that their website was somewhat outdated and difficult to use, preventing them from giving their customers a truly user-friendly experience. This is why they decided to get in touch with Designer Websites with the the goal of creating a sleek new website that would be easy to use and comprehend. They also wanted to improve their website's search engine optimisation, in order to attract more business via Google and other search engines.
Our developers worked closely with the team at ABC to create a modern and user-friendly website, with a variety of helpful features that were custom-built to meet their aims. A primary goal for the new design was to ensure that customers were able to browse and search the full range of vehicles with ease, allowing them to select their desired car or van online. To make this as simple as possible for site users, we developed a sophisticated search system that allows users to refine their search by make, model, vehicle type and budget, granting them the ability to add or omit these specifications according to their preferences.
As well as improving the search function on their website, ABC were also keen to make the application process as straightforward as possible, enabling customers to apply for a lease without having to visit the ABC office in person. Their new website's online application page makes it simple and stress-free for users to apply for a lease on any device, thanks to the responsive design, which ensures that the information is presented on smartphones and tablets in an easy-to-navigate format. There is also an additional enquiry form for people who would like to find our more about ABC before making their decision, allowing them to target undecided customers as well as those who have already chosen to commit.
If you would like to discover how an improved website could enhance your business or organisation, please
get in touch with Designer Websites to discuss your requirements.
